late night infomercials are out of control

after i was awoken by "nature's alarm clock" this morning (namely, a grunting 11 week old) so i got to sample some of the fine infomercial offerings on cable television this morning. now i've seen the girls gone wild and magic bullet infomercials before, but what's the deal with the one where the bad John Waters impersonator talks about the relative size of his bowel movements compared to those of his children? how exactly is that supposed to make me want to buy anything?